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My Coaching Plan:

Our expert coaches created the following plan to help you hack your life and work:
Our expert coaches created the following plan to help 
Big Picture Thinker
Goal Catcher
Personal Power
Start Fast
Trust Your Gut Feel
Vital Wellbeing

My Coaching Plan:

Our expert coaches created the following plan to help you hack your life and work:
Trust Your Gut Feel
See the Big Picture
Goal Catcher
Start Fast!

Get started
 with our AI-coaching program, 
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What if venture success is simply about changing your attitudes?

Sure, hard work, a good product and financial investment are essential to creating a thriving business. But what about less obvious factors, such as founder attitudes and motivations? How do they impact venture success—and failure? What role do the individual interests of entrepreneurs play in predicting business outcomes like investment, longevity, and profitability?

There’s one factor that’s common to all ventures that has a huge effect on whether it will be successful or not, and that’s the person (or people) behind it. Surprisingly, the attitudes of the business owner is often an overlooked factor that can have a huge influence on business outcomes and, ultimately, success.

Our 15-year study into some of the world’s most successful entrepreneurs has revealed some key differences that predict whether a founder is likely to flourish or fizzle.

Personality traits v motivational drivers

In the past, many researchers have looked at what personality traits (that is, the things you’re hard-wired for, your personality ‘type’) make someone more likely to be an entrepreneur. However, few have looked into what impact entrepreneurs have on the success or failure of their business, based on what motivates and drives them.

Our research—which personally engaged some of the world’s most successful entrepreneurs—has uncovered patterns that show distinct and statistically significant correlations between the level of motivation entrepreneurs have for particular aspects of business and their venture success.

The thing that’s holding you back from achieving your goals

A motivation is what gives you energy and satisfaction at work, and indicates your preferred working style. Since motivational drivers—unlike personality traits—are flexible according to context, that means they can be adapted.

With focus and application, you can even dial up or down your motivations to help you hit your business milestones and goals, avoiding blind spots and making sure you and your team are calibrated for business success.

How to change your attitude

Now, the idea of ‘changing your attitude’ might bring back memories of being told off by a school teacher. But best to leave those memories back in school—we think about attitude change in terms of ‘priming yourself to win’, ‘getting motivated’, or ‘aligning your preferences for success.’

Ultimately, they all mean the same thing: and that’s finding out what motivates you in a work or business context, and fine-tuning them to put you in the best position to progress in business. Knowing where your motivations lie also helps you to choose roles that align with your natural motivations and passions—where you will do your best work.

Self-awareness is the first step

Change begins with self-awareness—it’s crucial that you find out what motivates you and where your blind spots are so that you can make sure you’re in the best possible position to make your business goals a reality. You might think you know where your preferences lie, but thousands of our case studies indicate that in fact, you may be in for a few surprises.

For example, we worked with two co-founders who sought coaching because they couldn’t stick with one business for longer than 18 months. On taking their Fingerprint for Success assessment—which measures preference for 48 business attitudes—both found that they had a significantly lower focus on money than they each assumed, and significantly less than the average in successful entrepreneurs.

With regular focused coaching interventions, within a year, both had significantly increased their motivation for money, developing an appreciation for and enjoyment of the financial side of their business. The change in attitude flowed on to their profit margins as well: their business’s profits increased by 403% (calculated using relative variance).

Where to look for help

You can change your attitude by seeking an outside eye, whether it’s from a mentor, a board member, an investor or a personal coach. Because of the nature of motivations, in that you’re drawn to the activities and styles of working that you derive energy from, you might not notice if you’ve got a blind spot in a certain area, and that’s when it becomes crucial to get another perspective.

Another essential is to choose co-founders or team members who you trust to point out to you when you’re letting your natural preferences get in the way of making good business decisions.

As a founder, no-one is more responsible for the success of a business than you, so you owe it to yourself to invest in yourself and your team, to give your venture the best shot of realizing its—and your own—fullest potential.

Curious about your motivational levels and how they align with venture success? Get your Fingerprint for Success today!

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Our programs were designed by world-renown coaches, and sessions only take 5-15 minutes. Get started for free with personalized program now by chatting in the box below:

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My Coaching Plan:

Our expert coaches have designed hyper-effective programs that will help 

you improve your mental health, wellbeing, productivity, leadership and more.

Our expert coaches have designed hyper-effective programs that will help 

Coach Marlee (your amazing AI-powered personal coach) will analyse your unique traits and goals to let you know which program to start with (and if there are any you should skip)!

Your recommended programs include:

Big Picture Thinker

Inspire yourself and others to see the bigger picture! Increase your comfort and use of abstract and strategic thinking to gain a broader perspective in work and life. Big picture thinking is key in communication, leadership, businesses, selling, marketing, and situations where you need to get the gist of things quickly.

5 - 15 minutes
 per session
8 weeks
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Goal Catcher

Inspire yourself and others to see and achieve grand visions and goals. A focus on goals is especially helpful for inspirational leaders, starting your own business, impactful communication, or for achieving awesome outcomes at work and in life.

5 - 15 minutes
 per session
8 weeks

Personal Power

In this high impact eight week program Coach Marlee will help you increase your comfort and confidence to be in positions of influence and leadership, navigate organizational politics and also help you develop greater confidence to compete and influence at the top of your industry or field.

5 - 15 minutes
 per session
8 weeks

Start Fast

Close the gap between your great ideas and starting them. Energy and drive for starting is key for inventing new things, starting businesses, selling, marketing, socializing or in situations where you need to think on your feet.

5 - 15 minutes
 per session
8 weeks

Trust Your Gut Feel

Explore, strengthen and stand by what you believe in at work and in life. Trust in your ‘gut feel’ and point of view is especially helpful for influencing, starting your own business, having your personal needs met and for living an authentic and meaningful life.

5 - 15 minutes
 per session
8 weeks

Vital Wellbeing

In this high impact nine week program Coach Marlee will help you to increase your energy, vitality and general wellbeing while also helping you to break through self sabotage and develop life long skills for emotional resilience and self-esteem. Enjoy weekly cutting edge science backed wellbeing resources from both Marlee and our wellbeing partner Blisspot.

5 - 15 minutes
 per session
8 weeks

My Coaching Plan:

Our expert coaches have designed hyper-effective programs that will help you improve your mental health, wellbeing, productivity, leadership and more.

Coach Marlee (your amazing AI-powered personal coach) will analyse your unique traits and goals to let you know which program to start with (and if there are any you should skip)!

Your recommended programs include:

Vital Wellbeing

In this high impact nine week program Coach Marlee will help you to increase your energy, vitality and general wellbeing while also helping you to break through self sabotage and develop life long skills for emotional resilience and self-esteem. Enjoy weekly cutting edge science backed wellbeing resources from both Marlee and our wellbeing partner Blisspot.

5 - 15 minutes
 per session
2 sessions per week
Show more programs
Hide

Attention to Detail

Impress yourself and others with your attention to detail! Develop a genuine appreciation, energy and stamina for detailed thinking to execute your vision, measure performance in yourself and others while also accelerating your ability to learn and change.

5 - 15 minutes
 per session
2 sessions per week

Personal Power

In this high impact eight week program Coach Marlee will help you increase your comfort and confidence to be in positions of influence and leadership, navigate organizational politics and also help you develop greater confidence to compete and influence at the top of your industry or field.

5 - 15 minutes
 per session
2 sessions per week

Multiply Your Impact

Multiply your impact by embracing the experience and genius within others. During this eight week program Coach Marlee will help you to develop a genuine appreciation for experimentation and data and a willingness to empower the opinions, feedback and insights within your team and others in your life.

5 - 15 minutes
 per session
2 sessions per week

Trust Your Gut Feel

Explore, strengthen and stand by what you believe in at work and in life. Trust in your ‘gut feel’ and point of view is especially helpful for influencing, starting your own business, having your personal needs met and for living an authentic and meaningful life.

5 - 15 minutes
 per session
2 sessions per week

Big Picture Thinker

Inspire yourself and others to see the bigger picture! Increase your comfort and use of abstract and strategic thinking to gain a broader perspective in work and life. Big picture thinking is key in communication, leadership, businesses, selling, marketing, and situations where you need to get the gist of things quickly.

5 - 15 minutes
 per session
2 sessions per week

Reflection & Patience

Develop ‘step back’ mastery for increased self-awareness and developing mindsets and tools for constant improvement. Reflection and patience is core to consolidating learning, development, strategic thinking, recharging and living an authentic and meaningful life.

5 - 15 minutes
 per session
2 sessions per week

Start Fast

Close the gap between your great ideas and starting them. Energy and drive for starting is key for inventing new things, starting businesses, selling, marketing, socializing or in situations where you need to think on your feet.

5 - 15 minutes
 per session
2 sessions per week

Increase EQ

Explore, develop or strengthen your emotional intelligence (EQ). Awareness of your and others’ emotions is at the heart of influencing, ‘reading people’, impactful communication, deep relating and authentic connection at work and in life.

5 - 15 minutes
 per session
2 sessions per week

Goal Catcher

Inspire yourself and others to see and achieve grand visions and goals. A focus on goals is especially helpful for inspirational leaders, starting your own business, impactful communication, or for achieving awesome outcomes at work and in life.

5 - 15 minutes
 per session
2 sessions per week

Recommended program for you:

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Coach Marlee (your amazing AI-powered personal coach) will analyse your unique traits and goals to personalize the program so you see results as quickly as possible.

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Testimonials

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"Great experience overall! The 'Attention to detail' coaching program really helped me a lot as it opened up a new way for me to see things. This is very useful in my approach to work."

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“Personal power program was great for me to gain confidence and knowledge on approaching my new leadership role”

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“I found how to not give up!”

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“What profound and exciting coaching. Brilliant!”

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"With attention to detail program, I learned a whole new way to see and approach projects"

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“Always thought-provoking and well worth my time”

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“I really struggled with the idea and concept of my own power and it was getting in the way of my work, my relationships and my happiness. This program with Marlee has helped me understand why, develop a deeper relationship with my own power and as a result, I'm feeling more confident and competent as ever!”

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“Personal power program was great for me to gain confidence and knowledge on approaching my new leadership role”

Meet the world’s first A.I. Coach!

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Programs are designed by world-renowned coaches & delivered by our incredible (AI-powered) Coach Marlee.

Sessions take just a few minutes and are 100% personalized to fit your unique traits and goals.

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